DYN – A SPORTS BROADCASTER TAKES OFF.
- Nov 14, 2025
- 1 min read
Comprehensive communication package for the launch of Germany’s new sports broadcaster — from DRTV spots to print and online communication, all the way to social media activities.
FROM SPORTS FANS FOR SPORTS FANS.
The brand developed by The Brand Orchestra launched successfully in summer 23 together with the most important German leagues in handball, basketball, volleyball, table tennis, and hockey, as well as international competitions — and immediately won over an enthusiastic community of fans and sports lovers.
At a kick-off event at the Spobis 2023 sports trade fair, Germany’s largest expert network was presented — Dyn’s On_Air Team. In addition to a press event, numerous films and social media activities from the faces of Dyn created a strong impact within the communities of our sports.
A series of DRTV films, print ads, banners, social media measures, and stadium boards ensured targeted communication to fans of each individual sport.
