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Influencer & social media campaign for the Bundesliga Foundation (DFL Stiftung): The Brotatos, as leading football influencers, are passionate fans of cult Bayern player Claudio Pizarro. That’s why, as part of our  Zukunft bewegen  initiative, we invited them to take on the Claudio Pizarro Challenge — in support of German elite sports. The challenge: being good at football is one thing, but why not compete against top athletes in completely different disciplines? Together wit

The DFL Foundation launches the largest campaign in its history with TBO: Top athletes are role models for all of us. This is the foundation of the DFL initiative  #ZukunftBewegen , developed by The Brand Orchestra, which aims to encourage children and young people in particular to be more active and engage in sports. The result: dynamic communication for the DFL Foundation. At the center of the integrated campaign are major sports talents, elite athletes, the YouTubers “Brot

International communication under the motto  You are the Liga : In our worldwide summer campaign for the Bundesliga, we pursued a simple strategic approach: football connects people all over the world. And all fans belong to one family, united by their passion for the greatest sport on earth — regardless of age, gender, skin color, or religion. In addition to brand strategy and consulting, The Brand Orchestra created a globally deployed campaign for social media and TV in all

A moving film by The Brand Orchestra, created as a thank-you to the fans, shows true greatness after a difficult COVID season. Die Bundesliga und 2. Bundesliga beenden eine außergewöhnliche Saison mit einer außergewöhnlichen Botschaft an die Fans: Mit einem einminütigen Film dankt der Profifußball allen Anhängern für die Geduld, Kraft und Treue in der Saison 2020/21. Einer Saison, in der aufgrund der Corona-Pandemie zum allergrößten Teil keine Zuschauerinnen und Zuschauer in

The brand campaign for Germany’s largest job platform: For StepStone Deutschland GmbH, based in Düsseldorf, we developed an integrated communication campaign. The goal was long-term brand building with the core objective of establishing StepStone as the preferred brand for everything related to jobs. The concept created by The Brand Orchestra included print ads, banners, motion design communication, social media, and a music track for the brand. Clear design, endless possibil

The Brand Orchestra showcases the elite athletes of the German Sports Aid Foundation: The Brand Orchestra showcases the elite athletes of the German Sports Aid Foundation: Top talents don’t let anything hold them back — not even a virus. Perseverance, flexibility, and a willingness to perform — these are the qualities that define our athletes. The Bundesliga honors this attitude and stands in solidarity with Germany’s next generation of elite athletes. As the Bundesliga’s lea

For the cybersecurity company HiSolutions, The Brand Orchestra staged a very special kind of relaunch. As one of the leading software companies for cybersecurity, HiSolutions relies on The Brand Orchestra for strategy, brand development, design, and talent recruitment. In addition to brand strategy, marketing, a brand book, and a completely new visual identity, we are also responsible for revising the company’s HR website and HR campaign. SPECIAL TALENTS NEED SPECIAL COMMUNIC

With a worldwide Summer Engagement Campaign by The Brand Orchestra for North America, South America, and Asia, the Bundesliga communicated that the love of football cannot be defeated — not even by a pandemic. The broad campaign across social media and classic channels paid respect to the fans and generated a high level of global engagement. In concrete numbers: over 54 million contacts and 22 million video views, with a total of 340 video and graphic assets. ONE PASSION, MAN

The Spanish company RIU Hotels & Resorts, with 109 properties, is not only one of the largest providers worldwide but also ensures a truly feel-good stay thanks to prime locations and a distinctive atmosphere. The Brand Orchestra brought this feeling to life worldwide with an unconventional idea. The ad A irport The ad Breakfast

The Brand Orchestra showcases the heroes of football. A star-studded lineup for the DFL Foundation in support of Germany’s elite athletes: In our most extensive campaign to date, numerous Bundesliga stars draw attention to the achievements of young athletes in elite sports through a wide range of spots and measures. In line with the campaign motto, DFL Foundation ambassador Manuel Neuer, Daniel Caligiuri, Mario Götze, Serge Gnabry, Lukas Klostermann, Marco Reus, Davie Selke,